What is the Experience?

Envision Malu was our solution for creating a unique, mobile, and effective method for selling real estate. We harnessed the power of Augmented Reality to visualize and interact with the content. The experience was tailored and deployed for various activations where agencies were advertising properties.

What is the Objective?

The objective was to revolutionize the real estate sales process by leveraging Augmented Reality technology. Envision Malu aimed to provide a dynamic and interactive platform for showcasing properties, making it easier for potential buyers to visualize and engage with the listings. By utilizing mobile AR solutions, we sought to enhance the effectiveness of real estate marketing and sales efforts.

How does it work?

The Envision Malu experience is facilitated through an app, accessible to salespeople. Using Augmented Reality, users can visualize and interact with property models overlaid onto real-world environments. Ground Plane tracking ensures accurate placement of virtual models, creating a seamless integration between the digital and physical worlds. After deployment, users were able to explore properties through panoramic images, providing a comprehensive view of the potential outcomes of the houses once constructed.